RYPL.IO™: The Weapon of Mass Conversion
Why Pay Twice...
For the same customers?
Birds of a feather still flock together!
Leverage both new traffic and existing email subscribers & social followers to get even more qualified leads and prospects. Both your existing and prospective customers are on social media platforms of one type or another. RYPL.IO™ empowers you to incentivize them to share your offerings and turn a single acquisition into multiple acquisitions who then do the very same thing! Just like that old shampoo commercial where ‘they told 2 friends, and so on, and so on’.
RYPL.IO™ is an invisible, ‘middleware’ amplification technology that works in the background to turn your existing audiences into a team of organic influencers who refer qualified traffic to your business, both directly and indirectly – and exponentially. When you introduce meaningful incentives for users to share – and make the sharing process very simple to use – you can easily motivate those in your audiences to ‘click-to-share’.
Proliferous: Capable of reproducing
Capable of reproducing
RYPL.IO™ creates proliferous network pathways and measures the impact of multi-generational sharing to provide you with in-depth insights and analytics unavailable until now.
There are 3 main benefits derived from using the RYPL.IO™ platform:
Leverage the Power of the RYPL!
The 4 A's of RYPL.IO™
RYPL™ is a technology designed to eliminate barriers experienced by companies and brands; to exponentially grow their direct-to-consumer engagement, conversion, amplification, acquisition and monetization.
"RYPL.IO™ is to social what Google is to search!"
The RYPL.IO™ Amplification model is similar to that of an SEM model in that we use a cost-per-visit (CPV) schema that is similar to the cost-per-click (CPC) schema used in search. Where SEM leverages keywords to present results that are intended to reach your qualified audience, RYPL.IO’s™ proprietary Amplification Engine leverages the warm relationships that your acquisitions have with likeminded people in their social circles. With CPC, you pay for every click that is made on a link to your engagement. With Amplification, you pay for traffic that goes to your engagement from a direct or indirect social referral. With CPC advertising, each click represents a single potential acquisition – and that’s where it stops. But with Amplification, we create a digital relay by leveraging both your paid media traffic and your existing owned media, incentivizing them to share your campaign with their social communities, thereby taking advantage of existing social relationships to influence referral engagement that creates a social ‘RYPL’ effect – kind of like that old Fabergé commercial where ‘they told 2 friends – and so on, and so on’. Turn your existing media into a force multiplier by amplifying it – from one to many!
More Traffic – Same Budget
With Audience Amplification, it’s all about leveraging what you are already doing. Amplification does not ‘replace’ or ‘displace’ your current acquisition strategies – it merely leverages them to get even more qualified traffic using the same budget. You can amplify either paid media traffic, owned media or both. You simply decide what portion of your existing budget to use for Amplification.
Like SEM requires figuring out the best keywords to generate the most traffic, Amplification requires figuring out the best call-to-action (CTA) incentives – those with the most meaning and value that will engage your target audience.
Influencers & Ambassadors
Know Your Actual Influence
Influencer Marketing is about so much more than just followers. Brands need influence that leads to engagement – and RYPL.IO™ can show both you and the brands you work with how influential you really are in a campaign, with both direct and indirect attribution throughout multiple-network-generations! Whether you’re an Influencer, a Brand Ambassador or an Affiliate, with RYPL.IO™ you can create greater viral traffic, earn more in commissions, monitor your true influence & engagement in realtime – and see what sharing platforms get you the best results! This all allows you to create a level of value that sets you apart from others in your field.